Markoprint direct coding on HP Instant Ink boxes eliminates labels and cuts costs

HP Europe has joined forces with the global transport giant Kuehne+Nagel to manage the packaging and logistics of HP Instant Ink products. HP Instant Ink is a subscription service that ensures you receive ink or toner just when you're running low. A Markoprint inkjet printer from Weber Marking Systems uses **HP thermal ink jet (TIJ) technology**, applying HP 2510 pigment-based ink for brown boxes and HP 2590 solvent ink for clay-coated boxes. The solution has replaced adhesive labels with a **fast, high-resolution, high-quality, low-maintenance direct printing system** that also enhances sustainability. Thanks to the longstanding **excellent partnership between Markoprint and HP**, Kuehne+Nagel can achieve outstanding results for complex requirements in the shortest possible time. ### Challenge: Kuehne+Nagel aimed to replace its label printer with a direct printing system capable of applying all necessary coding and marking information directly onto HP Instant Ink boxes. Traditional label printing methods were expensive due to downtime, stock management issues, and wasted expired label stocks. The company sought an efficient, seamless direct printing solution that could integrate easily into their production line while delivering **high-speed, high-quality, crystal-clear 2D barcodes** readable by both humans and barcode readers. ### Solution: Kuehne+Nagel collaborated closely with HP Specialty Printing and Technology Solutions (SPTS) division TIJ licensee, Weber Marking Systems, and HP’s operations team to incorporate the Markoprint X4JET printing system into their production line. After testing various inks, they chose HP 2510 pigment-based ink for brown boxes and HP 2590 solvent ink for clay-coated boxes as the ideal solutions.    ### Outcomes: The integration of Markoprint coding equipment and HP TIJ technology at Kuehne+Nagel has yielded impressive results: - Elimination of costly adhesive labels. - Enhanced sustainability and recyclability. - Reduced costs associated with label and ribbon procurement, order management, and expired label waste. - Increased production efficiency—up to 72 prints per minute—with lower maintenance costs and downtime while maintaining consistently high print quality, including high-resolution 2D code printing. - A new coding layout that is easier to read and scan, improving workflow efficiency and opening opportunities for late-stage customization. > “Our new direct printing system is seamlessly integrated into the production line and delivers high-speed, high-resolution coding, while cutting costs and improving workflow efficiency.” > — Sebastian Wewers, Process Engineer, Kuehne+Nagel Markoprint inkjet printers – Quality made in Germany Markoprint is the sole manufacturer worldwide that can centrally control five different printing technologies, including innovative HP ink cartridges! The thermal inkjet coding method is versatile, suitable for almost any product and packaging. The patented Click’n’Print cartridge holder also makes ink changes quick and easy.  **Your benefits with Markoprint and HP:** ✅ Low running costs ✅ High-speed printing ✅ Consistent print quality ✅ Up to 600 dpi print resolution ✅ …and many more! Contact our team today to learn how we can help streamline your operations and improve sustainability. [Share on LinkedIn] [Share on Twitter] [Share on Facebook] [Email] --- This collaboration highlights the power of combining innovation with sustainability, ensuring that Kuehne+Nagel remains at the forefront of modern logistics solutions while reducing environmental impact.

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